Launching in September 2024, "APNA TOFU" is set to make waves across India and internationally. This innovative soya paneer brand, produced by "Vegan Foody Bengal," is crafted under the expertise of Mr. Sanjeev Mukherjee, a pioneer in plant-based nutrition. APNA TOFU is not just a product; it's a testament to rigorous research, community empowerment, and health-conscious living.

The Vision Behind APNA TOFU

Mr. Sanjeev Mukherjee, proprietor of "Vegan Foody Bengal," based in Gandhighat, Paschim Medinipur, West Bengal, embarked on a mission to revolutionize the soya paneer industry. With extensive research and development, Mr. Mukherjee has perfected a soya paneer that is rich in plant protein, heart-healthy, and packed with essential nutrients.​​​​​​​

Understanding the transformative power of soya paneer, Mr. Mukherjee initiated training programs for unemployed youth across India. These programs taught the art of making soya paneer without heavy machinery, enabling many to set up their own production units at home and achieve financial independence. His impactful YouTube videos further spread awareness about the benefits of soya paneer.​​​​​​​

India Ka APNA TOFU

Starting with a local manufacturing unit, "Vegan Foody Bengal" gained a reputation for high-quality soya paneer in West Bengal. Mr. Mukherjee's commitment to quality and community training continued, with his unit serving as both a production facility and a training center.​​​​​​​

To expand the reach of his premium soya paneer, Mr. Mukherjee partnered with M/S Sabajaj Dot Com, a marketing firm based in Bandel Bazar, Hooghly, West Bengal. Under this collaboration, the soya paneer will be marketed under the brand name "APNA TOFU."​​​​​​​

The Launch of APNA TOFU

APNA TOFU will be launched nationwide, bringing a heart-healthy, protein-rich option to health- conscious consumers. The brand aims to cater to diverse dietary needs while continuing its tradition of empowering local communities through training and support.

1. APNA TOFU Stir-Fry: A quick, nutritious meal featuring vibrant vegetables and flavorful spices.
2. APNA TOFU Tikka Masala: Savory marinated soya paneer cooked in a rich, aromatic sauce.
3. APNA TOFU Salad: A fresh, protein-packed salad with crisp veggies and a tangy dressing.
4. APNA TOFU Scramble: A hearty breakfast option with spices and vegetables, perfect for a healthy start to the day.
5. APNA TOFU Curry: A comforting curry with soya paneer, peas, and a blend of spices.

APNA TOFU is not just a product but a movement towards healthier living and community empowerment. Join us in this exciting journey to a healthier, more sustainable future!